Coleman Molnar on building their own audience
Pack it all in for life on the road. That is what Coleman Molnar did many years ago…and he hasn’t looked back. Coleman and his partner Lisa left their jobs in the fashion and entertainment publication industry for the confines of a slightly used Westfalia camper van.
And while that might seem like a rash decision to most - they did so with a well-defined plan. Along with their new camper van life, they launched a brand and agency … LietCo. The Instagram account of the fledgling agency soon grew to cover 17,000 followers.
The road hasn’t been easy - there have been bumps (and the odd breakdown) along the way, but through it all, they’ve built a successful influencer/lifestyle brand that companies seek to help bring awareness to their products.
Coleman Molnar
A real goal in growing our audience is to monetize it, then we are already there.
Coleman MOLNAR
